For fitness studio operators.
Elevate your membership offering with Flex.
01.
Identify local partners
Earmark local, high-quality operators of complementary training modalities whereby collaboration would serve mutually.
You dictate your own individualised network of partners.
02.
Form partnerships
Establish and operationalise these reciprocal partnerships through the Flex platform. Once formed, our system facilitates seamless cross-venue access.
The system accounts for pricing difsparities between partners and equalises accordingly.
03.
Controlled crossover
Crossover access is intentionally capped — say, 6 sessions per month. It’s designed to add some variety for a fresh, more rounded routine while keeping members anchored their home studio as their regular and long-term base.
04.
Swap, not stack
Members substitute a home session for one at a partner venue (with visit credits deducted where relevant). And vice versa with partner venues.
The offsetting structure means overall attendance volumes remain stable across the network.
05.
Premium membership
Introduce a new membership or pack offering which includes access to partner venues to your catalogue of memberships.
The premium upgrade is sold by you, bundled with their underlying membership. We just provide the infrastructure.